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Steve Jobs, Father of iThings..and the Apple III

October 6, 2011

by Dave Zornow

On a day when the world mourns the loss of Steve Jobs and the tech industry is iWriting about the iMac-iPod-iPhone-iPad, it’s valuable to remember that the original Man-In-Black didn’t always have the Midas touch. Which makes his successes that much more remarkable.

The NYT David Brooks: A Fast Talkin’ Social Animal

June 13, 2011

The power of the unconscious mind, the effect of emotions on thinking and our need to be part of a larger social structure were some of the points made by the NYT’s David Brooks’ keynote speech at the 2011 ARF AMS Conference.

College Grads: More Than Just ‘Plastics’ In Their Future

May 24, 2011

It’s college graduation time. Which means hugging, crying, packing, moving and worrying about what the future holds.

This year’s graduation at Ithaca College in upstate New York connected baby boomer parents with their recent graduates via the shocking realization that if Dustin Hoffman’s character in the graduate was real, he would be retiring this year. And what a working career he would have had.

Newspaper Deadlines: Hate Them. But Miss Them, Too

May 17, 2011

Although the dynamics of newspapers may have changed, what made newspapermen dynamic still lives on.

“Fair and Balanced:” A Look At Comedy Central’s Restore Sanity Rally

November 1, 2010

Fox News’ slant on Comedy Central’s Sanity/Fear rally raises questions about what is fair and balanced. But is the joke on us for even asking the question?

Cycle This: Rating The Race & The Riders

July 2, 2010


A little after Wimbledon and just before the MLB pennant races heat up, a lot of people with foreign names wear spandex and race bicycles crazy fast up and down mountains in a far away land we love to visit and Fox News loves to criticize. Beginning today in Rotterdam and ending three weeks later in Paris, it’s the Tour de France.

2010 TV Ratings Up; 2009 Nielsen Revenue Down

February 28, 2010

2010 has been good to the TV ratings business but the 2009 revenue story for TV’s scorekeeper wasn’t as rosy.

Thinking Outside of the Polybag

January 27, 2010

Will Apple’s iPad save print or put the final nail in paper-based media’s coffin? Here’s one dream sequence about how things could work out for the best.

Woodstock: Peace, Love and Mud

September 21, 2009

Forty years ago this summer, Woodstock was the place to be…or so the media and fading memories of today’s baby boomers would have you believe. Peter Gordon, who spent summers in the Catskills not far from the Bethel, NY site of the Woodstock Music & Arts Festival, remembers it all quite differently.

The Crumbling Cookie of Web Measurement

June 23, 2009

Although Internet Advertising may be the fair haired child of the ROI set, it has its share of measurement problems.