The upcoming Academy Awards broadcast on ABC is poised to do well in the ratings. The controversial decision to expand the Best Picture category from 5 to 10 films might frustrate purists, but it should also draw additional viewers.

The 2010 Super Bowl commercials featured an unusual number of henpecked men. New studies show that they have good reason to think they are living in a woman’s world.

What’s a TV network to do on Super Sunday if they don’t have the Big Game? Counter programming the Super bowl is one part art, one part science with mixed results at best.

The 2010 Super Bowl Broke TV Viewing Records — but 3 Out of 10 Homes Still Sat Out the Big Game.

NFL games deliver huge audiences of Men 18-34 and 25-54 attracting automotive, beer and financial advertisers.

How did a big CPG W25-49 marketer wash up on Miami’s South Beach in the middle of Superbowl weekend?

Hitmaking is still an unpredictable business. Five years ago, who’dha thunk that Facebook would be a hit and Conan would have been a flop?

For 30 years, cable fought broadcast for a foothold in the media business. Now, the war is over. But the tables have turned.

LA consumers don’t have to pay an arm and a leg to see premium cable programming. Says who? Sezmi, a startup over-the-air-TV service.

Soupy Sales meant more than pies in the face on black and white TV. Here’s a story about an audacious phone call to a kids TV star back in the latchkey era before the word playdate was invented.

by Dave Zornow
Paul Lynde’s musical complaint in Bye Bye Birdie — echoed by the parents of baby boomers in the 60’s — still resonates with today’s parents. Too much TV.
Nielsen says Kids 2-11 are watching more television than they have in years. The under six set averages 32 hours or more in front of [...]

Deadbeat Dads vs. Bounty Hunters: Has Reality TV Gone Too Far?