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Nielsen STB: Ready For Primetime?

July 7, 2010

Nielsen has announced organizational changes which will give set top box data greater visibility in the ratings company as well as testing to see how STB data compares to the ratings currency.

Arbitron Goes Wirelsss For PPM

June 21, 2010

Arbitron is going high tech with their portable people meter rolling out a replacement for the 80’s-like pager-looking device with hardware that uses cell phone technology.

Viewers Are Stuck On HD (Commercials)

June 19, 2010

High Definition TV has been good to TV manufacturers, program producers and consumers. HD helps sell more high-end TVs to consumers who like the Big Picture and richer viewing experience. Now new research suggests there might be good HD news for media buyers and sellers, too.

Fewer Rings, More Pings

June 9, 2010


If you find yourself going online to learn what’s going on around town, you’re not alone. More Americans are using digital tools to complement face to face encounters with neighbors and friends to keep current on what’s up — downtown.

Could Google TV Be The Picturephone of The Future?

May 24, 2010

Google TV combines two commonly used consumer technologies into a can’t miss new product.

Just the same way AT&T’s Picturephone combined TV and the telephone almost 50 years ago. As Sarah Palin might say, “how’s that working out for you?”

A Lion in Your Living Room

April 7, 2010

If 3D takes off as some predict, its only a matter of time until the “jungle out there” feels like it’s in your living room.

Manipulating The Base

February 4, 2010

Macs accounted for 9 out of 10 PCs sold in the 4th Quarter. Obama is responsible for the staggering $3.8 trillion deficit which will lead to the “utter destruction of the United States.” Secret government officials have been pressuring Santa Claus for confidential information on Americans “who have been naughty or nice.”

Sometimes statistics obscure the truth they purport to tell.

Over the Air Pay TV is Back! Sort of.

November 16, 2009

Sezmi UILA consumers don’t have to pay an arm and a leg to see premium cable programming. Says who? Sezmi, a startup over-the-air-TV service.

News Blues & Snafus: Palin Debates Biden…Again?

October 3, 2009

Maybe someone should tell Gannett’s BattleCreekEnquirer.com that McCain lost, Sarah quit as Alaska Governor and what a difference a year can make. Literally.

Google, Lex Luthor, Earthquakes!

June 25, 2009

Hyperbole alert: Will Google’s investment in AltaRock Energy turn Nevada into beachfront property?