Canoe Ventures may not always be on time but yesterday they were certainly on message. “Interactivity is here,” was the message CEO David Verklin repeated numerous times at the Advertising Research Foundation AMS 4.0 Conference in New York.

Arbitron is going high tech with their portable people meter rolling out a replacement for the 80’s-like pager-looking device with hardware that uses cell phone technology.

High Definition TV has been good to TV manufacturers, program producers and consumers. HD helps sell more high-end TVs to consumers who like the Big Picture and richer viewing experience. Now new research suggests there might be good HD news for media buyers and sellers, too.

If you find yourself going online to learn what’s going on around town, you’re not alone. More Americans are using digital tools to complement face to face encounters with neighbors and friends to keep current on what’s up — downtown.

The ratings are in on the ratings company’s planned IPO. The NYT likes Nielsen’s prospects, the WSJ not so much.

Here’s an up to date scorecard — and what Van Morrison might have to say about it all.

Is online video the “shrimp fried rice” of television?